Images and design are captivating. But, in brand development, that can be dangerous. Because the foundation of your brand isn't the design of its logo, but rather the substance of its story.
The brand platform—the substance and the story—must come first. Then the logo and design elements bring it to life.
This approach requires discipline and focus. If all you want is a showy logo, we're not the ones for you.
But if you want a showy logo that works hard to tell the story of your brand, then we should talk.